Category: News

Kick Off The Holidays in Downtown Salinas Festive Holiday décor, the Tree For Peace, live holiday performances and special appearances made by Santa Claus! You don’t want to miss it!   This holiday season, the Salinas City Center Improvement Association (SCCIA) is encouraging everyone to come Downtown to shop small and support local businesses while enjoying…

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Press Release What: Grand Opening of Alvarado on Main When: November 18-20th 2022, 4-9pm each night Where: 301 Main Street Salinas, CA 93901 Alvarado Street Brewery has opened its third beer centric restaurant and bar in Old Town Salinas, coining it ‘Alvarado on Main.’ This art deco-styled modern dining space and expansive bar pays homage…

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  SALINAS, CA – SEPTEMBER 10, 2022 – The American Cancer Society’s Relay For Life of the Salinas Valley invites the community to join the movement to honor and remember loved ones and fight back for lifesaving change on September 10th in Downtown Salinas (Oldtown). Relay For Life is a community of survivors, caregivers, local…

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Parades, Wine Tasting, Relay For Life and More… All Happening in the Heart of Downtown Salinas School’s out—Time to play! This summer there’s no shortage of fun activities happening in Downtown Salinas. Our calendar is packed with exciting events everyone in the family will enjoy. From community favorites like the Kiddie Kaper Parade and the…

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The Salinas City Center Improvement Association wishes you and your family a HAPPY HOLIDAY FILLED WITH JOY & MERRIMENT.  We look forward to seeing you downtown in 2022!

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The Holiday Season is Going to be LIT in Downtown Salinas Festive Holiday décor, the Tree For Peace, live holiday performances and special appearances made by Santa Claus and the Salinas Fire Department. You don’t want to miss it!    This holiday season, the Salinas City Center Improvement Association (SCCIA) is Lighting Up Downtown Salinas…

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Salinas, California’s Hometown Heroes Are Currently Being Displayed Throughout Oldtown Salinas   Salinas Hometown Heroes is a new program dedicated to honoring veterans and active-duty service members who call – or have called – Salinas home. The Salinas Hometown Hero Banner Program is a living tribute for our community to honor local members of the…

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Take a break and move your legs with an urban walk through Salinas City Center.   BLUE ZONES PROJECT MONTEREY COUNTY, IN COLLABORATION WITH SALINAS CITY CENTER, WELCOMES YOU TO JOIN US FOR A WALK!   Call up your walking group, gather your coworkers, or grab your four-legged walking pal and head out for a…

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Salinas veterans to be honored with photo banners throughout the city for Veterans Day! Veterans and family members can apply for a free banner by October 1st   SALINAS, CA – Salinas Hometown Heroes is a new program dedicated to honoring veterans and active- duty service members who call – or have called – Salinas…

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      The Salinas Valley Food & Wine Festival is ready for year ten after postponing the 2020 event due to Covid. The celebration of the bounty of the Salinas Valley will take place in the heart of Salinas City Center from Noon – 3 p.m. on August 7, 2021. The 2021 Salinas Valley…

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It’s looking too good not to make a big deal about it! Come downtown to celebrate the new and improved look and to support local businesses! Thursday, May 20, 2021 we are kicking off the weekend with a ribbon cutting ceremony at the Salinas Rotary Arch and you are invited. Then, Saturday, May 22nd there…

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Salinas City Center Farmers Market features special Mother’s Day Family Activities at the Michelle’s Creations booth on Saturday, May 8th Don’t miss a fun Mother’s Day outing to the Michelle’s Creations interactive booth during the Salinas City Farmers Market on Salinas Street at Gabilan Street on Saturday, May 8th from 10:00 am – 1:30 pm.  Kids…

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Attention Residential Landlords! Rental Payment Assistance for Tenants Who Can’t Pay Because of Coronavirus Public Health Orders or COVID-19 Infection Monterey County and partners such as the City of Salinas and United Way Monterey County are now taking applications for an “Emergency Rental Assistance Program.” Although the tenant needs to apply, you are welcome to…

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  Do you need help navigating the permit process? Do you have questions about Covid related grants that may be available to you and your small business? Maybe you have general questions about running a small business during a pandemic or you just need some extra help navigating all of the constantly changing information that…

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  The Salinas City Center Improvement Association wishes you and your family a HAPPY HOLIDAY FILLED WITH JOY & MERRIMENT.  We look forward to seeing you downtown in 2021!

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                                                                                             We would like to be clear that at this…

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Festive Holiday décor, the Tree For Peace, BINGO, Carolers and a special appearance by Santa Claus are all proceeding downtown in an effort to spread cheer and encourage supporting local businesses during the 2020 holiday season. This holiday season, the Salinas City Center Improvement Association (SCCIA) is Lighting Up Downtown Salinas with the help of Taylor Fresh…

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“BINGO!”   Support local downtown Salinas businesses and have some fun while you’re at it. Oh, and did we mention that you could WIN $200 worth of gift cards!? See below for details on how to play! UPDATE: BINGO is now running through February 14, 2021, closing on Monday the 15th. Salinas City Center BINGO…

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This post contains out-of-date information.  Please see our current Food and Drink establishments here. Did you know there are over 20 family owned and operated eateries within the Salinas City Center district alone? In other words there are several choices for delicious breakfasts, lunches and dinners out on the town and let’s not forget to…

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